Legos. Tattooed. One "badass" ad campaign.
[The "badass" was theirs, not mine. I told ya I'm weening myself off the word.]
The intricate and detailed tattoo designs were created to illustrate just how fine Pilot Extra-Fine ball-pens are. I think they proved their point. [doh!] Hell, even the lower back tattoo below is hot. Check all of the tattooed legos here.
Thanks, Mike, for the link.